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Search Engine Optimization

Search Engine Optimization, commonly referred to as natural or organic SEO, is vital to all businesses with an on-line presence.

Search engine algorithms have a tendency to change over time as the major search engine company’s look to improve the quality of their services to their customers. In order to maintain your current position, or have the best chance to improve your position and popularity, your web site needs to be reviewed with some frequency.

This frequency depends on how often the site is changed, but in general optimization techniques should be applied and the results measured to ensure you are on the right track. Our SEO/SEM programs ensure that your websites maintain their visibility in search engines.

Recently Google has made some changes that had a drastic effect on web sites where some web site owners have reported organic traffic loss of up to 75%.

As always there is good news and there is bad news. The good news is that with some professional assistance you may be able to recover or improve your position over time. The bad news is that you want it done yesterday, but most likely it will have to follow its course over time - and during this time you will have to make changes to your website, links and maybe even the content. As you make changes you will also need to analyze and track them.

It is important that you do not start making vast sweeping changes to your site, inbound links and content based on another web sites posting in some forum. Making too many changes too fast may only dig you into a deeper hole.

Let our professionals review your website and make recommendations necessary to optimize your website for search engines like Google, Yahoo, MSN and AOL. Natural SEO efforts should be a part of your long term strategy.